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REAL CASE STUDY · BEAUTY · PODOLOGY

Ручки Ножки

Bring podology and nail services together in one coherent website for a center in Karaganda.

VERIFIABLE
Public project

When the website is public, the case links directly to the live project.

Actual scope

We describe work that was genuinely delivered for this project.

No invented metrics

Traffic and sales figures are published only when verified data is available.

PROJECT STORY

From business task to launch.

01

The task

Bring podology and nail services together in one coherent website for a center in Karaganda.

02

Our approach

We separated the two service lines into clear pages, kept one brand language and placed booking actions at key points.

03

Delivered result

The result is a responsive website with clear service structure, local contact information and a visible booking path.

Note: The outcome description is based on the delivered solution. We do not add unverified traffic, ranking or sales numbers.

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DEEPER CASE STUDY

Ручки Ножки: a real domain, a real task and verifiable work.

This case is not built around invented performance claims. It explains the live domain, the work layers delivered by QDigital and the next improvements that can make the page stronger.

Task

connect beauty services, podology, trust and local appointment booking. The goal was to explain the offer faster, build trust and reduce friction before an enquiry.

Work layers

Page structure, mobile UX, service logic, calls to action, SEO foundation, metadata and launch-ready website files.

SEO direction

The content structure should match beauty, podology and local services: service intent, location, proof, FAQ and a clear contact path.

Proof

The project domain is public: ruchki-nozhki.kz. Only verifiable information is used.

Next improvements:

  • add screenshots of the final screens
  • describe the original client problem more precisely
  • add approved client feedback when available
  • show Search Console or Metrika data only when verified
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PROJECT-SPECIFIC CONTEXT

What distinguishes the Ruchki Nozhki project

This project combines podology and nail services in one local business. The key design task is to keep these directions easy to distinguish while preserving one booking path, one location and a consistent brand experience.

Service categories, local contact details and mobile appointment actions carry more value than generic promotional copy. Any performance result should be added only with an identified period and an analytics source.

NEXT STEP

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Tell us briefly about your business and goal. We will review the task and suggest a practical first step — without invented guarantees or unnecessary services.

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